The influence of gamification on website features is very unclear in the case of e-banking. Therefore, this research aims to develop a theoretical framework that focuses on investigating the effect of gamification (as independent variable) on website features (as a dependent variable)that include ease-of-use, webpage characteristics, website information and website design in the context of e-banking in Washington DC, United states of America.
امام, حنان يسري. (2021). Examining the Impact of Gamification on website features in E-Banking Sector: A Conceptual Paper. مجلة الدراسات المالية والتجارية, 31(1), 44-59. doi: 10.21608/mosj.2021.173352
MLA
حنان يسري امام. "Examining the Impact of Gamification on website features in E-Banking Sector: A Conceptual Paper". مجلة الدراسات المالية والتجارية, 31, 1, 2021, 44-59. doi: 10.21608/mosj.2021.173352
HARVARD
امام, حنان يسري. (2021). 'Examining the Impact of Gamification on website features in E-Banking Sector: A Conceptual Paper', مجلة الدراسات المالية والتجارية, 31(1), pp. 44-59. doi: 10.21608/mosj.2021.173352
VANCOUVER
امام, حنان يسري. Examining the Impact of Gamification on website features in E-Banking Sector: A Conceptual Paper. مجلة الدراسات المالية والتجارية, 2021; 31(1): 44-59. doi: 10.21608/mosj.2021.173352
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